miami beach retailer



The project is a retail interior located at the 1111 Building on Lincoln Road in Miami Beach. The space is defined by two walls which contain the display cases. The walls are inflected to engage the customer from the exterior and to provide an integrated display at the storefront. The kink within the walls increases the display surface area while at the same time making every portion of the store visible to the sales-person. The sales area is defined by stainless steel panels which are perforated in order to reduce the weight of the heavy steel as well as to create a pixilated light pattern.
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Joel is a contributor on Design-Milk's weekly architectural posts and Apartment Therapy's Unplggd daily technology posts.